CRO Mode (Click-Through Optimization)
Optimizes for humans clicking in Google search results.
- Power words: "Complete," "Ultimate," "Best," "Guide"
- Emotional triggers: curiosity, urgency, FOMO
- Front-loaded keywords for visibility
- Action-oriented language to drive clicks
AEO Mode (AI Engine Optimization)
Optimizes for AI platforms citing your content.
- Factual, authoritative language
- Entity-rich content structure
- Quotable first sentences
- Avoids promotional fluff
Why This Matters
A page optimized for Google clicks might use "Best Toyota Dealer in LA!" But ChatGPT won't cite that—it sounds like an ad. AEO mode would write "Frontier Toyota is a full-service Toyota dealership serving Los Angeles since 1985"—factual, citable, authoritative.